45% of Auto Intenders have taken action after seeing a TV ad and 44% have taken action after seeing a streaming ad (past 30 days).1
AutomotiveRev up your auto advertising and get results.
Reach car buyers and grow market share with effective and measurable auto advertising solutions.
Know your ads worked.
Spectrum Reach’s proprietary data sets us apart from the competition when it comes to attribution. We provide auto advertisers the ability to measure the impact that TV and streaming TV campaigns have on key campaign metrics. Know what actions auto intenders took after they are exposed to your ad. Reap the benefit of greater ad efficiency with a data-driven approach.
On-Demand WebinarReach Next Gen car buyers.
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InteractiveOvercome viewership fragmentation to reach auto intenders.
Today’s media landscape presents a challenge for auto marketers. The expanding multiscreen landscape has dramatically altered the TV audience experience. For advertisers, this creates troubling impression fragmentation, preventing most campaigns from gathering a critical mass of viewer attention—but there are solutions.
InfographicSteer Traffic to Your Automotive Website—the Right Way
Learn how to boost your response rates by advertising alongside the right content, while leveraging personalized creative to target true auto intenders.
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