We make it easy to reach the customers you need on TV, streaming, online video, display, and search. We offer access to 60+ traditional networks and 450+ streaming networks and partners. And our addressable targeting capabilities put you in front of the right audiences at the right time on the right screen.
Adding streaming TV to a traditional TV-only campaign can increase your reach by up to 59%.
And see up to 143% increase in reach when you add traditional TV to a streaming TV-only campaign.1
Here’s how multiscreen can grow your business:
In a crowded market, set yourself apart to expand your brand recognition with TV and streaming TV advertising.
Influence consumers as they research their options with display and online video.
Reach consumers when they’re ready to buy, by driving customers to a website using search.
Data is inherent to the way we do business. No other local media provider has the access to near-census-level data that we do. Our proprietary aggregated and de-identified first-party data from over 30 million households, and leading third-party insights from 70+ data partners, lets you find and reach your audience—and measure performance.
Connecting with a cross-screen audience has never been easier with Spectrum Reach's Total Universe.
Get exclusive local access to place your ads on Spectrum TV, the Spectrum TV App, the Spectrum News App, and set-top box VOD.
24,733
Hotel Bookings
$312
Spent per 1k impressions
850
Flight Bookings
* See Case Study for Sourcing
Work with advertising experts right in your area to help you build a campaign on any screen.
What is multiscreen advertising and how does it work?
Multiscreen advertising is a campaign approach that combines traditional TV with streaming and other online video platforms to help advertisers extend reach and connect with viewers across screens, however and wherever they consume content.
Which screens and devices does Spectrum Reach's multiscreen advertising cover?
Spectrum Reach's multiscreen advertising covers a wide range of screens and devices, including traditional TV, streaming platforms, online video, display ads and search. Depending on the solution, messages can be delivered across TVs, mobile devices, tablets, gaming systems, and laptops/PCs.
How does multiscreen advertising with Spectrum Reach compare to buying TV and digital separately?
Spectrum Reach combines TV, streaming, online video, display, and search into one coordinated strategy. This unified approach helps advertisers efficiently reach audiences across screens, minimizes duplicated reach, and provides holistic reporting for better campaign performance insights.
What is the minimum budget to run a multiscreen campaign with Spectrum Reach?
There are many factors that go into setting a multiscreen campaign budget. Check out our Media Reach Calculator [link] to estimate campaign impact based on your target audience and budget.
How does Spectrum Reach prevent the same ad from appearing too many times across TV and streaming?
Spectrum Reach helps prevent overexposure by utilizing multiscreen reach and frequency reporting. This provides advertisers with insights into how often audiences see ads across traditional TV and streaming platforms, helping to reduce overlap, manage frequency, and avoid ad fatigue.
Can small and mid-size local businesses run multiscreen ad campaigns?
Yes. Spectrum Reach makes advertising easy and affordable and helps businesses of all sizes run successful advertising campaigns.
